Technology and globalization are leading to more and faster disruption than ever. To stay ahead,smart companies are turning to design to better connect with customers and find their competitive advantage .

Design thinking was born out of big corporations’ lack of ability to be creative and create new products and services that serve the unmet needs of their customers. Design thinking is at the core of effective strategy development and organizational change. It defines how organizations learn from one another, and pushes teams to explore new horizons. The design way of thinking can be applied to anything from systems, to procedures and user experiences. Ultimately, it is there to improve quality of life and create a better world for all.

Design thinking is becoming a popular way for creatives to solve problems and find innovative solutions for clients. The various design thinking processes, tools, and techniques have even begun to be adopted by social and business organizations because of its effectiveness for focusing on the client or user.

One of the best ways to connect with others about this trending Design Thinking approach is at a conference where Designers, Innovators, Executives, and Business leaders discuss its impact and methodologies. Design Thinking Summit and Awards 2020 will gather the top minds across industries to discuss the opportunities and challenges surrounding design thinking and how it can be successfully implemented to further innovation and business competitiveness.